WLKF
Radio station in Lakeland, Florida, United States
WLKF (1430 AM, "Talk Radio 96.7") is a commercial radio station licensed to Lakeland, Florida, United States, serving Central Florida. It carries a talk radio format and is owned by MARC Media Group.
Programming is also heard on FM translator W244BJ at 96.7 MHz in Lakeland.
01History
On May 15, 1936, the station first signed on as WLAK. It was an NBC Red Network affiliate. It stayed with NBC throughout the 1960s. The call letters were changed to WQPD on December 1, 1971.
In the early 1980s, another call letter change took place, switching to the current WLKF. The station began airing a full service adult contemporary sound. The format lasted until 1987 when it switched to its current talk radio format.
On February 12, 2026, a press release from MARC Radio Group announced that they would be acquiring all of Hall Communications' Florida radio stations.

Sources and credits
This article is adapted from the Wikipedia article “WLKF”, written by its contributors and licensed under CC BY-SA 4.0. Fathomly has changed the layout, removed citation markers, navigation and maintenance notices, and adjusted punctuation. This adapted version is shared under the same license. For references, see the original article.
Images, from Wikimedia Commons:
- WLKF TALK1430-96.7 logo.png by WLKF (Rudy2alan 13:38, 2 December 2018 (UTC)), Public domain
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