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VHX

Digital distribution platform

Image credit is listed at the end of this article.

VHX was a digital distribution platform targeting independent filmmakers. The platform allows artists to sell content directly from their own website, providing design, social media integration, search engine optimization, and analytics tools. In May 2016, VHX was acquired by Vimeo.

01History

VHX was founded in 2011, in New York City, by internet researcher Jamie Wilkinson and Casey Pugh as a video sharing community called VHX.tv to discover and watch videos from around the web. It was originally bootstrap funded by the founders for its first year of operation, and in August 2013, it announced a $3.2 million Series A round of financing. It raised a $5 million round led by Comcast Ventures. Investors, who had previously put $3 million into the company, include Union Square Ventures, Lerer Hippeau Ventures and Reddit Chairman Alexis Ohanian. During its beta, it collected over 300 indie films to distribute, which included Sleepwalk with Me, The Act of Killing, and Upstream Color.

After helping Aziz Ansari release his standup special Dangerously Delicious in 2012, VHX shifted its focus to empowering filmmakers to sell their work online.

In June 2013, VHX was named to "The 2013 IndieWire Influencers List". In 2014, it appeared at South by Southwest.

In 2015, VHX had profited $15,000,000, and by that year, had 30,000 subscribers and 10,000 films. In 2016, it was acquired by Vimeo.

02Content

VHX provided streaming and DRM-free downloads of premium video content for many different artists and distributors. Some titles that have used VHX for online distribution included:

Notable films

Notable series

  • October 2014: Foo Fighters: Sonic Highways, a TV documentary series created for HBO by Dave Grohl and distributed internationally via VHX during its HBO broadcast window in the United States.
  • 2014: Black&Sexy TV, a YouTube channel with multiple web series.
  • 2014 MeatEater, a non-fiction TV series with Steven Rinella which broadcasts on the Sportsman Channel and uses VHX to facilitate worldwide online sales.

Notable distributors

Watch videos about VHXExplainers and documentaries on YouTube (opens in a new tab)

Sources and credits

This article is adapted from the Wikipedia article VHX, written by its contributors and licensed under CC BY-SA 4.0. Fathomly has changed the layout, removed citation markers, navigation and maintenance notices, and adjusted punctuation. This adapted version is shared under the same license. For references, see the original article.

Images, from Wikimedia Commons:

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