Encyclopedia
Market area
A market area is a geographic zone where a supply or demand is offered; e.g. for a retail store, the area of its customers, and for a factory, its distribution area. The market area of a media market is an area served by the same broadcast stations and other media outlets.
Sources and credits
This article is adapted from the Wikipedia article “Market area”, written by its contributors and licensed under CC BY-SA 4.0. Fathomly has changed the layout, removed citation markers, navigation and maintenance notices, and adjusted punctuation. This adapted version is shared under the same license. For references, see the original article.
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