Forum Research
Canadian polling firm
Forum Research is a Canadian market research and polling firm founded in 1993 by Lorne Bozinoff. Forum Research Inc. is headquartered in Toronto, Ontario, and has offices throughout Canada (Edmonton, Toronto, and Vancouver) and around the world (Houston, Buenos Aires, Dubai, Mumbai, and Shanghai).
01Political polling
Forum conducts regular polls on municipal, provincial and federal politics for major Canadian news outlets, including the Toronto Star, National Post and Sun newspaper chain. The firm conducted extensive polls during the 2010 Toronto mayoral election and the 2011 Canadian federal election, in which it was the first to predict through polling the defeat of the Liberal Party in Toronto and Montreal to the New Democratic Party. Forum accurately stated the NDP surge in the 2011 Canadian federal elections, which was later validated by the official election results.
Forum also conducts surveys on other social issues, including recent surveys on gun control, 'gay-centric' schools and abortion.
02Business specialization
Forum Research specializes in political polling and customer satisfaction research. Some of the firm's research tools include small and large-scale telephone, interactive telephone, and online polling, focus groups, one-on-one interviews, mail, door-to-door, intercept and personal surveys.
Sources and credits
This article is adapted from the Wikipedia article “Forum Research”, written by its contributors and licensed under CC BY-SA 4.0. Fathomly has changed the layout, removed citation markers, navigation and maintenance notices, and adjusted punctuation. This adapted version is shared under the same license. For references, see the original article.
Images, from Wikimedia Commons:
- Forum Research Logo.png by Forum Research, Public domain
Fathomly is not affiliated with or endorsed by the Wikimedia Foundation. Spotted a problem? Tell us.