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DXUR

Radio station in Davao City, Philippines

DXUR (97.1 FM), broadcasting as Halo Halo Radio 97.1, is a radio station owned and operated by Viva South, Inc., a subsidiary of Viva Communications. The station's studio and transmitter are located at Unit 49, 4th Floor, Landco Corporate Center Bldg., J.P. Laurel Ave., Bajada, Davao City.

01History

The station was launched in 1996 as UR97 Ultimate Radio, carrying a CHR/Top 40 format. In 2010, after the success of a daily Christian program, the station rebranded as Mango Radio and carried a christian radio format.

In 2013, Viva South acquired the franchise of Ultimate Entertainment Inc., prompting Mango Radio to move its broadcasts online. In January 2015, the station went back on air as Oomph Radio with a CHR/Top 40 format. It was manned by jocks, most of them who used to work with the defunct Mix FM. In June 2016, the station rebranded back to UR97 and added 70s, 80s and 90s to its playlist, despite retaining its format. However, the following month, Oomph Radio returned on air. In February 2017, the Oomph Radio brand was retired once again due to management decision.

On May 1, 2017, the station was relaunched as Halo Halo Radio, the first and only FM station in each city playing only Original Pilipino Music.

Oomph! Radio (2015-2017)
Oomph! Radio (2015-2017)

02Halo Halo Radio stations

Branding Callsign Frequency Power (kW) Coverage
Halo Halo Radio 97.1 DXUR 97.1 MHz 20 kW Davao City
Halo Halo Radio 103.5 DXUE 103.5 MHz 10 kW Zamboanga City
Watch videos about DXURExplainers and documentaries on YouTube (opens in a new tab)

Sources and credits

This article is adapted from the Wikipedia article DXUR, written by its contributors and licensed under CC BY-SA 4.0. Fathomly has changed the layout, removed citation markers, navigation and maintenance notices, and adjusted punctuation. This adapted version is shared under the same license. For references, see the original article.

Images, from Wikimedia Commons:

  • Oomph Radio.svg by Viva Entertainment (traced by Snubcube (talk) 16:40, 13 November 2015 (UTC)), Public domain

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